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Move Book Course - GTM For Execs

In just 60 minutes, we’ll show you what’s broken in your GTM—and how to fix it.

Take The GTM Assessment

Have your leadership team take the GTM assessment to see if your aligned and get practical guidance to transform your GTM!

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Discover the GTM Framework used by top companies to align teams, overcome growth gaps, and scale smarter.

Why Work With Lydia

Lydia Flocchini is the Founder and CEO of Motion to Scale and a seasoned legal tech GTM operator. She has launched new categories in legal research, legal analytics, and financial analytics, while scaling GTM functions for five companies through growth, mergers, and successful exits. With deep experience in building sales, marketing, and customer success teams, Lydia developed the blueprint for Legal Tech Revenue Science™—a proven system that helps founders unlock predictable, scalable growth. Recognized as an industry thought leader and award-winning innovator, she brings a rare combination of category design, operational expertise, and customer-centric strategy to every engagement.

  • Category Design & Storytelling
    Creating and scaling category-defining companies that achieve market dominance.
  • GTM Engine Building
    Designing integrated sales, marketing, and customer success systems that drive pipeline and revenue growth.
  • Customer-Centric Growth
    Advancing AI adoption, building innovation communities, and developing customer-led strategies that deliver measurable impact.

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