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Move Book Course - GTM For Execs

In just 60 minutes, we’ll show you what’s broken in your GTM—and how to fix it.

Take The GTM Assessment

Have your leadership team take the GTM assessment to see if your aligned and get practical guidance to transform your GTM!

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Discover the GTM Framework used by top companies to align teams, overcome growth gaps, and scale smarter.

Why Work With Alan

Alan Gonsenhauser is the Founder and CEO of Demand Revenue LLC, bringing decades of executive, operational, and advisory leadership to B2B growth organizations. An 11-time CMO and 3-time P&L General Manager, he has led global teams across software, SaaS, and health tech. Formerly a CMO Executive Coach and Advisor at SiriusDecisions and Forrester, Alan has guided over 150 CMOs worldwide. Through Demand Revenue, he partners with PE-backed and high-growth companies as a Fractional CMO and GTM Advisor, helping them accelerate pipeline, strengthen performance, and achieve predictable revenue growth.

  • Fractional & Interim CMO Leadership
    Provides executive-level marketing leadership to drive growth, align GTM strategy, and strengthen organizational performance.
  • CMO Coaching & Advisory
    Mentors marketing leaders using proven frameworks to elevate strategic impact, leadership effectiveness, and cross-functional alignment.
  • GTM & Revenue Acceleration Consulting
    Builds and optimizes go-to-market strategies that enhance pipeline creation, operational efficiency, and sustainable revenue growth.

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