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Move Book Course - GTM For Execs

In just 60 minutes, we’ll show you what’s broken in your GTM—and how to fix it.

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Have your leadership team take the GTM assessment to see if your aligned and get practical guidance to transform your GTM!

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Discover the GTM Framework used by top companies to align teams, overcome growth gaps, and scale smarter.

Why Work With Abbas

Abbas Shivji is the founder of Growth Continuum and a Certified GTM Operating System™ Partner with over 15 years of experience in revenue leadership across B2B SaaS, tech, and healthtech. He specializes in helping early-stage and growth-stage companies build scalable go-to-market systems that turn early traction into predictable, repeatable growth. Abbas has led commercial teams, launched new markets, guided founders through the shift from founder-led sales to structured revenue operations, and driven multiple successful exits by aligning vision, strategy, and execution.

  • GTM Strategy & Advisory
    Strategic guidance to define ICP, sharpen positioning, align Sales and Marketing, and optimise processes that drive predictable, repeatable revenue.
  • Fractional CRO Services
    Provides hands-on revenue leadership to build scalable sales systems, hire and coach commercial teams, and accelerate revenue without a full-time executive hire.
  • Founder & Sales Team Coaching
    Equips founders and sales teams with the structure, discipline, and skills to drive consistent performance and sustainable growth.

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