Helping $3–$30M Vertical SaaS and Managed Services Companies Improve Sales Velocity

StageWise GTM helps Seed to Series B companies move beyond founder-led heroics by installing a scalable Go-To-Market Operating System focused on improving one thing above all else: Sales Velocity. We work with teams where growth feels harder than it should—despite strong effort—by bringing structure, clarity, and execution discipline to the revenue engine.

Founded by Scott Travis, a 4× CRO and GTM leader with 30+ years of revenue leadership experience, StageWise GTM partners with early-stage Vertical SaaS, AI-native, and Managed IT Services companies to build efficient, predictable, and capital-efficient growth engines. As a Certified GTM Partners firm, we apply the GTM Operating System (GTM O.S.) to diagnose GTM bottlenecks, align leadership teams, and systematically improve opportunity quality, win rates, deal size, and time to close.

We work with Seed to Series B B2B technology companies generating $3M–$30M ARR, including Vertical SaaS (HealthTech, FinTech, HR Tech, Supply Tech), AI-native and AI-enabled SaaS, and Managed IT Services and MSPs. Our clients are typically founder-led or recently transitioned revenue teams—often calling us when growth slows despite “doing everything we can.”

Our core GTM superpower is Sales Velocity. While most early-stage teams focus on activity, we focus on throughput. Using the GTM O.S., we drive velocity across ICP and TRM focus, product and segment prioritization, brand and demand POV, pipeline quality and deal progression, time-to-value, expansion and retention, revenue operations, and leadership operating rhythms. Sales velocity is the output—the GTM Operating System is the engine.

Services Offered

1) GTM Consulting & Advisory Services (GTM O.S. Pillar-based)

• Focused, time-bound engagements aligned to one or more of the 8 GTM O.S. pillars

• 4–8 week engagements per pillar

• 1–2 working sessions per week

• Clear diagnostics, priorities, and execution plans

• Ideal for targeted GTM issues or internal capability building

• Often used as a precursor to (or within) Fractional CRO Leadership

2) Fractional CRO Leadership

• Executive-level GTM leadership across Sales, Marketing, Customer Success, and RevOps

• 1–2 days per week

• Minimum 3-month engagement

• Direct partnership with founders and executive teams

• Hands-on leadership designed to stabilize, scale, and professionalize GTM execution

• Best for companies navigating growth plateaus, pivots, or transitioning beyond founder-led sales

Clients hire StageWise GTM for clarity on GTM maturity and constraints, leadership alignment around a single operating model, faster pipeline movement without hiring more reps, improved forecasting, and sustainable, capital-efficient growth. We don’t just optimize sales, run marketing, or install tools—we design and operationalize holistic GTM systems that scale with your stage and improve sales velocity through better structure, sharper decisions, and real alignment. If growth feels harder than it should, we should talk.

 Scott Travis